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Little Mikey
Little Mikey was a character of a young boy played by John Gilchrist in an American television commercial created by art director Bob Gage and copywriter Edie Stevenson of the Doyle Dane Bernbach agency for Quaker Oats to promote their breakfast cereal, Life.
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Cereal advertising characters
Iona College (New York) alumni
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Television commercials
Urban legends
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