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  1. researchgate.net

    Purpose This study aims to investigate the emerging new phenomenon of corporate blogging and its objectives. In particular, this study focuses on how Fortune 500 firms attempt to maintain control ...
  2. semanticscholar.org

    Analyzing the impact of 22 corporate blogs extracted from the list of blogs managed by Fortune 500 Corporate (US), 2007, researchers found one blogger managing blog had more impact than many bloggers managing blog.
  3. blogsurvey.backbonemedia.com

    It's been 17 months since Oct 2004; therefore if the number of corporate blogs increases at the same rate as blogs in general we might say the number of corporate blogs is around 40,000 corporate blogs. ... The Fortune 500 blogging wiki was developed after Chris Anderson and Doc Searls had sat down to dinner and wondered why more Fortune 500 ...
  4. thomashawk.com

    By Davis Freeberg. Chris Anderson and Ross Mayfield have embarked on a project to create a definitive list of all Fortune 500 companies that maintain an active blog. Interestingly enough it appears that despite the popularity of blogging, only 4% of Fortune 500 companies maintain a blog.Corporate blogging can have it's advantages as well as disadvantages, but as the internet changes the way ...
  5. blogsurvey.backbonemedia.com

    « Is Ageism A Good Idea In The Online Marketing Industry? | Main | Marketing Leadership » December 30, 2005 Fortune 500 Business Blogging Wiki Launched. Chris Anderson announced the launch of the Fortune 500 business blogging wiki, a list of the Fortune 500 companies that are blogging, along with a review of their stock price, the wiki is provided by Ross Mayfield ().
  6. This study reports leading blogging firms among the Fortune 500 companies. However, the study sample accounts for only 3.6 percent of the 500 firms. The results of the study shed insights on newly emerging corporate blogging in terms of its trends, issues, and possible future direction.
  7. researchgate.net

    proposed in this study, corporate blogging practices of the 2005 Fortune 500 companies were analysed. Findings - Most organisations maintain high levels of control by implementing top-down
  8. conference-board.org

    This study analyzes how the Fortune 500 uses technological tools like social media and how this use offers important insights into the future of commerce. The Conference Board uses cookies to improve our website, enhance your experience, and deliver relevant messages and offers about our products. ...
  9. simoncollister.typepad.com

    examined a variety of corporate blogs, especially those launched by the 2005 Fortune 500 companies. In particular, we focused on how those companies attempt to maintain control while supporting employee autonomy in blogging. Employee blogging phenomenon A "blog" - short for "web log" - is a web page that serves as a publicly accessible

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